Verra Links
Acceptable Use Policy
Last updated 16 August 2026
The short version of our rules. This policy supplements our Terms of Service; if the two ever differ, the Terms of Service control.
Allowed uses
- Shortening links to your own website, portfolio, booking page, invoice or proposal.
- Sharing tidy links in email signatures, social posts, print materials, QR codes and presentations.
- Tracking aggregate click performance on campaigns and content you publish.
- Linking to public pages you are permitted to share.
Prohibited uses
- Phishing, fake login pages or credential harvesting.
- Malware, drive-by downloads or exploit pages.
- Fraud and scams, including fake stores and investment or crypto schemes.
- Spam — unsolicited bulk email, DMs, comments or posts containing your short links.
- Impersonating a person, brand, business or government body.
- Illegal content of any kind.
- Deceptive redirects, cloaking, or destinations that don't match what the link claims to be.
- Copyright or trademark infringement, including pirated material.
- Automated abuse: bulk scripted link creation, rate-limit evasion, bot protection bypass or artificial click inflation.
- Linking to private, internal or local network addresses.
How we enforce this
We screen destinations before a short link is created, apply rate limits and bot protection, and review reports we receive. Links that break these rules can be flagged, suspended or blocked without notice; suspended links show a safe notice page instead of redirecting. Repeat or severe abuse may be reported to hosting providers or authorities.
Reporting a problem
Seen a harmful Verra Links URL? Report it through the Report Abuse form. If you think your own link was disabled by mistake, use the same form and tell us why.